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In this section you will find helpful information we have researched and obtained for you to help you make better and more loving choices for your pet.  Because we love animals we feel that it is our obligation to share information that will hopefully lead others to make the right choices for their pets through education on nutrition and more. 
We hope you find this new and growing section valuable to your life with your pet, and welcome your feedback, questions, ideas or suggestions.  I think my cat agrees as I find her rubbing against me while I compile this introduction!  Check back often as we add new information!
The Scoop on Poop
Brevard County Ordinance 14-59 requires that "no animal shall be permitted to defecate or urinate on public property".  Why?  One reason being that according to the Pacific Shellfish Institute, "one gram of dog waste (the weight of a business card) contain 23 million fecal coliform bacteria, almost twice as much as human waste".  Pet waste is not only toxic to us as humans, it is toxic to our enviroment including our bodies of water.  Click on the following links to learn more and start taking an active role in doing your part:

Traveling with your Pets this Summer
Tips for helping you decide whether to take you pets with you on your family vacation
July 27, 2009, 4:48AM MT
By Barbara J. Koll, Best Friends Network Volunteer
"Are you planning a last minute trip to the beach or mountains before the end of the summer and the beginning of the new school year? Are you planning on taking your pets with you or leaving them at home under the care of a family member, neighbor or pet sitter? If you don’t have anyone to come to your home to feed and care for your pets, have..." Click HERE to read the entire story...

Tips for Boating with Dogs
Some Safety Items to Think About
*Please visit our Accesories page under Products, or click HERE to learn about our Fido Float Swim Aid
"Do you ever take your dog out on the boat when you go wakeboarding or waterskiing? Here are some tips that will make your day on the water safe and enjoyable for all the pet participants" .... Click HERE to read the entire story...

Why Pets Help Kids
March 2009
Bill Strickland, Natural Awakenings
"Everyone knows that kids love animals. They permeate childhood media.  In real life an estimate 4 in 10 children begin life in a family with domestic animals, and as many as 90 percent of all kids live with a pet at some point during their childhood...." Click HERE to read the entire story....

Holistic Pet Care
March 2009
Victoria Freeman, Natural Awakenings
"The alternative and complementary therapies that work so well in humans can also have value for your animal companion."  Click HERE to read the entire story...

Pet Love
February 2009
By Sharon Callahan, Natural Awakenings
"It only makes sense that many of the things we do to improve our health and the quality of our personal lives also enhance the physical and emotional well-being of animal companions. A life and home that are a sanctuary of peace and stillness naturally promote health and happiness in our animal friends, too."  Click HERE to read the entire story...

Natura Dedicated to Quality and Safety at All Costs
February 5, 2009
PR Newswire
"Despite the higher costs of quality ingredients, Natura Pet Products, makers of Innova, EVO, California Natural, HealthWise, Karma and Mother Nature, remains resolute in producing the highest quality, natural pet food on the market for the good health and safety of companion animals" Click HERE to read the entire story...

Love Lessons from Dogs?
February 1
By Chelsea Kaplan, MSN Lifestyle


"Believe it or not, your pet knows the secrets to achieving a successful relationship. Here are five love lessons that man's best friend can share with you." Click HERE to read the entire story...



Symptoms of salmonella in dogs and cats
January 31, 10:03 PM
by Mia Carter, Boston Pets Examiner
"With the recent pet food recalls resulting from the peanut butter salmonella contamination,  many pet owners are left wondering 'Does my dog/cat have salmonella?' " Click HERE to read the entire story... 

What ingredients in pet food come from China? You'd be surprised
January 29, 10:44 PM
by Michelle Critchell, DC Dogs Examiner
"After the pet food melamine scare, where many pets were sickened and died, I called to find out the origin of ingredients in our pets' food.  I was surprised by the findings." Click HERE to read the entire story...


How to Choose a Healthful Pet Food:  Click HERE to see Natura's what to "Seek" and what to "Avoid" when choosing a healthful food for your pet. 
Artificial Flavor/Color:  Artificial flavors and colors are humanly-contrived additives, used to enhance a product and to appeal to the human eye.

Artificial flavors and colors don't belong in dog and cat food. Use of these ingredients can conceal damage or inferiority, or make the product appear better than it actually is. Natura does not need to add artificial flavor, color, or other chemical ingredients to our foods. They add no nutritional value and raise questions about the health and safety of chemical additives to our pets' diets when eaten everyday. Instead, Natura's flavor and color come from the use of real ingredients.  Source:  Natura Pet Food Comparis Wizard

Alfalfa Sprouts: Alfalfa sprouts are a member of the pea family.

Alfalfa sprouts are rich sources of antioxidants, anti-carcinogens, phytochemicals, enzymes, trace minerals and numerous other living nutrients which work against toxins, resist cell mutation and invigorate the body's immune system. One of the phytochemicals contained in alfalfa sprouts is 'saponins'. Saponins lower the "bad" cholesterol and fat but not the "good" HDL fats. Sprouts are good sources of vitamin C, folate, beta carotene and niacin
. Source:  Natura Pet Food Comparison Wizard

Brewer's Dried Yeast Brewer's dried yeast is the dried, non-fermentive, non-extracted yeast that results as a by-product of the brewing of beer and ale.

Although brewer's yeast is a good source of Vitamin B, it is a potential allergen for some animals and is not included in Natura foods. Source:  Natura Pet Food Comparison Wizard

Brown Rice The whole rice kernel containing the nutrient-rich bran with only the rice hull removed.

Rice bran is rich in numerous nutrients like B-vitamins, magnesium, and fatty acids. Natura Pet Food Comparison Wizard

Corn  Ground corn is the entire corn kernel, ground or chopped.

Corn products are commonly used in pet foods as a main protein source. Corn products is commonly perceived as allergenic and an inferior ingredient. This poor perception is likely because corn products have lower digestibility and lower levels of essential amino acids, such as methionine and arginine, compared to high-quality meats like those used in Natura products. Source:  Natura Pet Food Comparison Wizard

Chicken Chicken is the clean combination of flesh and skin with or without accompanying bone, derived from the parts or whole carcasses of chicken - exclusive of feathers, heads, feet, and entrails.

Chicken is an excellent source of protein.

The chicken Natura uses is tested to be free of hormones, antibiotics and pesticides, as well as chemical preservatives such as BHA, BHT and ethoxyquin. Natura does not add these harmful ingredients, and they are not present in the ingredients we use. This is an important distinction, because manufacturers are not required to list substances that are present in the ingredients when they go into the pet food.  Source:  Natura Pet Food Comparison Wizard

Dried Egg Product   Egg product is product obtained from egg graders, egg breakers, and/or hatchery operations that is dehydrated, handled as liquid, or frozen.

Egg product consists of the unused leftovers from eggs for human production. It can include undeveloped eggs, shells, and other tissues unfit for human consumption. Natura uses only whole eggs.  Source:  Natura Pet Food Comparison Wizard



Disclaimer:  All sources of information contained on this page have been cited and should be verified by each consumer through reliable sources such as their veterinarian.  Puppies Plus is not liable for information that may be inadvertently innacurate. 


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